It is from the OVA because the TV Ifurita has a 
different look (the only character that does look 
different as well) and as for the price i think 
its a average but somewhat good deal ive seen 
ifurita cels full body center go for $150-$300 
and full face from $100-$200. This one could 
probly go for $180 or so IMO.

Hope this helps

Richard